Design Work

American Advertising Federation- Ocean Spray

Below are designs I created for the 2018 Ocean Spray plan book for the AAF Chapter at Governors State University. Our campaign goal was to target millennials as our demographic. As a team, we came up with our campaign tagline “More than cranberry” Our goal was to show the diversity the brand has to offer as well as the health benefits of a cranberry. I designed a mobile application and mobile game that can be seen below. We also photographed our own images and implemented them into our design work. I used Adobe InDesign, Illustrator and Photoshop to create the designs below.

 

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Introduction to Advertising fictional flyer to promote the GSU Alumni Association and GSU Foundation. Adobe Illustrator was used to create this design.

This is a Magazine cover I created using Adobe Illustrator. This was my most challenging project. I had to use a photograph of Julianne Hough and edit out the background. Placing and alignment was also a challenge. I chose Julianne Hough to be on my cover because I believe she is a influential figure in today’s society. I chose a lifestyle and fitness magazine to reflect Julianne’s personality as well as my own interests.

This is a brochure I created for a fictional Culinary Institute. I used Adobe Illustrator to create this brochure. I chose a Culinary Institute because if I was not an Advertising/PR major, I would attend culinary school to become a chef. Cooking is a hobby of mine.

 

These are monograms I created for my layout and design class at Governors State. I used Adobe InDesign to create these.

This is stationary I created using my own custom logo. I chose my two favorite colors and used my initials. The objective for this assignment was to create stationary as if you were promoting yourself as a real graphic designer. Here is a business card and logo created using Adobe Illustrator.